ABC Fitness Solutions Helps Redefine In-Club and On-Demand Digital Member Services with the Launch of ABC+

Tag: sales

How to Close a Gym Membership…

By: Jim Thomas President/Founder of Fitness Management and Consulting You just never know when things will change.  You get transferred to another club.  You have a new boss.  Your company…
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Your Next Huge Profit Center: 50…

By: Michael Scott Scudder Founder/CEO of Fitness Business Council Recent United States demographic information has startled business owners across the country…not the least of which are health club operators.  A…
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Are you watching your monthly membership…

By: Jim Thomas President/Founder of Fitness Management and Consulting We recently took on a client club whose sales were on a steady decline. Of course, we heard the normal push-backs…
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Health Club Software for Lead Follow-up

By: Lacey Thacker All business owners know that in order to continue growing their business, the business must implement a marketing plan. Depending on your clientele, location, business type, and…
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Membership Selling in Modern Times

By: Michael Scott Scudder Founder/CEO of Fitness Business Council There’s much about “selling” in the 21st Century that has become tangled. “Price presentation” and “deal-offering” now precede “value advancement.” Club…
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How to be an Ethical Health…

By: Jim Thomas Fitness Management & Consulting We were asked recently to conduct a health club sales training class on ethical selling practices. The following are some of the points…
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How to Spot a Potential Star…

How to Spot a Potential Star Health Club Salesperson By: Jim Thomas Fitness management & Consulting After having interviewed thousands of potential salespeople over the years on behalf of client…
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How NOT to Conduct a Sales…

By: Jim Thomas Jim Thomas’ Fitness Management & Consulting As I travel the country and have the opportunity to sit in on numerous sales meetings, I have noticed an all…
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Is Selling a Health Club Membership…

By: Jim Thomas Jim Thomas’ Fitness Management & Consulting It’s always interesting to see the different ways health clubs across the country go about selling a membership. Most that struggle…
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