ABC Fitness Blog

IHRSA 2021 Takeaways My journey into the fitness industry started in February of 2019 when I joined ABC. At that time Peloton was still a private company, Vista Equity Partners…

Building Morale, Spotting Slumps & Making Money Closing a sale is not the easiest part of business for any company but is a vital function and the lifeblood of your…

Creating an Efficient Sales Team with Gym CRM Software Sales are top of mind for every gym owner. Whether they sell online, employ salespeople, or both, efficient led management is…

Adapting your club’s personal training programming Whether it is in-person classes, mobile apps, or free YouTube content, your members have a myriad of training options both in-and-outside of the gym.…

What trends did our fitness industry research reveal? Examining the workout habits of thousands of Americans during the pandemic and the return to normal, the IHRSA Foundation, a charitable organization…

Trailblazing Hybrid Fitness Programs The recent news that iFIT is to purchase SWEAT, the online social influencer-led fitness training platform for a reported $300 million, is a compelling example of…

What Does The Future of the Fitness Industry Look Like? Since its inception the fitness industry has been constantly evolving from the rise of the Fitbit to the introduction of…

Are vaccination tracking requirements coming to your area? With COVID-19 delta variant incidents rising across the country, states have begun to reintroduce mask mandates and rules on vaccination status. IHRSA…

What is a Total Fitness Experience? When ABC got into the business of fitness nearly 40 years ago the industry looked very different. There were a handful of large, multi-location…