The ABC Fitness Blog

Summer is the perfect time for people to focus on their fitness goals and commit to a healthier lifestyle. As the temperature rises, many individuals are eager to shed those…

As a fitness club owner, your vision and mission statements are the foundation of your business. These key ingredients to success define your purpose and goals, guide your decision-making process,…

For 50 years, Les Mills has been creating the world’s best workouts, some you may already provide in your club. With the announcement of our partnership with Les Mills, you…

According to our recent market research, gym memberships are among the last things that fitness consumers are willing to give up in times of economic hardship. In fact, 46% of…

The world of fitness is evolving at an incredible pace, with new technologies emerging constantly. One of the most exciting developments recently is how artificial intelligence (AI) is revolutionizing the…

Are you a gym owner looking to attract new members without spending a fortune on marketing? As the fitness industry becomes increasingly competitive, finding cost-effective ways to promote your gym…

Summer is on the horizon, and while it’s the season of outdoor fun and relaxation, it can also be a challenging time for fitness club owners and managers. With members…

Everyone, including your members, lives on their mobile phone for pretty much everything these days. And we all increasingly expect that our user experiences will be tailored specifically for us.…

Fitness business operators, we have a secret for you: the most important piece of equipment in your gym might not be treadmills and weights, but a CRM system. Seriously, hear…