Tag: Membership Sales

By: Jim Thomas This is all too common. We receive a phone call from a club owner who indicates they need help with marketing. They don’t have enough people to…

  By: Jim Thomas I see this frequently.  This business will fool us.  We only sign up the interested “hot” prospects that don’t always require us to be disciplined (and…

By: Jim Thomas President/Founder of Fitness Management and Consulting It sounds simple, doesn’t it? On the flip side, what happens when you don’t ask a guest to join your club?…

By: Michael Scott Scudder Founder/CEO of Fitness Business Council, Those of you who’ve attended my business seminars over the years have often heard me say: “Your numbers are the sum…

By: Jim Thomas Fitness Management & Consulting Do you have a quality health club, but you’re having a hard time getting more people to join? I’ve found that the solution…

By: Jim Thomas Jim Thomas’ Fitness Management & Consulting Health Club owners nationwide are always facing more and more competition. I can’t think of a single health club client of…