By: Mary Craig Advance your club to the next level with ABC Financial’s custom marketing materials! Posters, indoor/outdoor banners, retractable banners, banner stands, window clings, and so much more. See what other clubs are using to promote events, specials or anything you can imagine. Get the word out to your members with our eye-popping marketing… Continue reading Advance Your Club to the Next Level
Author: Gabriel Motta
New Functionality when Inactivating Primary Members
Our DataTrak software now allows the ability to inactivate a primary member while allowing secondary members to remain on the agreement. For more detailed information about this release, please click below. >>Read More
10 Reasons Your Gym Business Has Become Stagnate
By: Jim Thomas Fitness Management & Consulting We work at both ends of the fitness industry – with those gym owners who are just starting out and want to shorten the learning curve and those who have been in business are in need of a turnaround (and everything in between). There are many reasons why… Continue reading 10 Reasons Your Gym Business Has Become Stagnate
Wendy Cagle
Wendy began her career with ABC Financial in May of 2008 as Client Services Supervisor. She served in that role for two years, moving to an Internal Account Manager position with Closings, Sales and Discontinues and then on to her current role as a Data Conversion Analyst in 2011. Her main responsibilities are acting as… Continue reading Wendy Cagle
Personal Training: Is it All it’s Cracked Up to Be?
By: Michael Scott Scudder Founder/CEO of Fitness Business Council 1-2-1 Personal Training revenue growth is declining slowly. Presently, 1-2-1 PT revenue is growing in less than half of U.S. health clubs. Just three years ago, it approached “uptrend breakout status” of 60% of reporting facilities. Now it has moved into “near downtrend” territory and will… Continue reading Personal Training: Is it All it’s Cracked Up to Be?
How to Lose Weight Through a Healthy Diet (Without Going Hungry)
By: Lacey Thacker In the deepest recesses of our brain, there’s a small part that demands we eat when food is available, in case it’s ever not available. Consequently, diets that make us feel hungry often don’t last long enough to be successful. While we might go through periods of time in which we choose… Continue reading How to Lose Weight Through a Healthy Diet (Without Going Hungry)
Going Green with ABC’s Electronic Membership Agreements
By Steven Thrash ABC Financial leads the nation when it comes to health club management software for the fitness industry. Their software not only allows entrepreneurs to help grow their business, but serve the environment in the process. It’s time for a greener Earth and a more enjoyable, convenient gym-going experience. It’s time for ABC.… Continue reading Going Green with ABC’s Electronic Membership Agreements
Customers, Front and Center
By: Hope Osborn Creating Customer Experience vs. Selling Customer Service The fitness club market is overwhelmed with selection for the fitness-minded, from the abundance of health clubs to the variety of services. Clients have their pick of hours, locations, types of classes and equipment, cost, and availability of experienced trainers in just about any gym… Continue reading Customers, Front and Center
Exercise from the Feet Up
By: Hope Osborn A brisk jog or vigorous H.I.I.T. class is routine. Healthy practices, preventing injury, are also your routine. But something isn’t right. You feel tension or pain in your back or knee or foot. Before heading to the physical therapist, consider this. Consider your foundation—your workout shoes. Maintaining a healthy body is like… Continue reading Exercise from the Feet Up


