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March Mayhem at ABC Financial

  March Mayhem is here and Club Marketing has gone mad with this one!  We are offering our best ROI retention management program: Friends are Free with a FREE email campaign to compliment it.   Help welcome your new club members with a top-of-the-line mailer delivered right to their mailbox!  It includes 6 coupons that… Continue reading March Mayhem at ABC Financial

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Do you have Sales Discipline in Your Gym?

  By: Jim Thomas I see this frequently.  This business will fool us.  We only sign up the interested “hot” prospects that don’t always require us to be disciplined (and we think we’re doing a good job), it’s a matter of “don’t talk them out of it,” but that won’t grow your gym.  It’s not… Continue reading Do you have Sales Discipline in Your Gym?

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What Are Beacons And How Could They Impact Marketing For Health Clubs ?

  By Bryan K. O’Rourke, MBA You might have read the latest Wall Street Journal article  “Facebook Tests Bluetooth ‘Beacons’ to Feed Users Local Content”. This technology, termed “place tips”, is another example of the emerging digital presence concept, created by the ubiquity of smartphones continuously broadcasting user locations. Beacons so far have been tested… Continue reading What Are Beacons And How Could They Impact Marketing For Health Clubs ?

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Talent: Hire from Outside or Look Within

  By: Melissa Knowles Gym HQ This month SHRM (Society for Human Resource Management) touched on a question that is continuously being asked by ownership across all industries: Is it better to build from within or “buy” from the external job market? The answer is not absolute. To be successful, an owner will have to… Continue reading Talent: Hire from Outside or Look Within

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ABC Financial Unveils New Software Enhancements

LITTLE ROCK, Ark., Feb. 25, 2015 — ABC Financial Services (ABC), the leading provider of software and billing in the Health and Fitness Industry, today announced enhancements to their DataTrak software as well as to MYiCLUBonline.  The latest upgrade includes advances to the agreement section of MYiCLUBonline and the inclusion of cardless check-in via Identity One fingerprint… Continue reading ABC Financial Unveils New Software Enhancements

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Get to Know ABC Financial at IHRSA 2015

The 34th annual International Health, Racquet & Sportsclub Association Annual International Convention and Trade Show is right around the corner and ABC Financial is excited to be attending. Taking place in Los Angeles Convention Center from March 11th to 14th, the 2015 IHRSA convention is the perfect way to explore industry-leading solutions for your gym.… Continue reading Get to Know ABC Financial at IHRSA 2015

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Bring Your Health Club to the Forefront with a Netpulse App

  By: NetPulse A personalized health club app can enhance your members’ club experience to the point where they’re never more than a phone tap away. You don’t have to be a tech analyst to see what’s happening. Did you know that over 80% of health club members own a smartphone? And nearly all your… Continue reading Bring Your Health Club to the Forefront with a Netpulse App