As a gym owner, you know that effective marketing is critical for the success of your business. But how do you tell if your marketing efforts are working? The answer is data. By tracking and analyzing everything you can, you gain regular insights into the performance of your marketing campaigns. These insights allow you to… Continue reading Using Data to Track Your Gym’s Marketing Efforts

IGNITE Engagement has released new features that make it easier for your members to manage their accounts and for you and your staff to connect more with members. Let’s take a closer look! Appointment Booking Members can book appointments entirely within your club branded app if they have sufficient session credits. Empower your members to… Continue reading Improve Member Experiences with IGNITE Engagement

Building Morale, Spotting Slumps & Making Money Closing a sale is not the easiest part of business for any company but is a vital function and the lifeblood of your club’s success. In the fitness industry, we tend to focus most of our energy on attracting, maintaining, and motivating members. To do this well, we also… Continue reading Get in Sync with Your Gym’s Sales Team

We’ve all been there. In January we’re excited to dive into our New Year’s resolutions at our gym, only to be defeated by February. Afterall, it’s common. Research shows that most resolutions don’t stick. One key area of resolutions that takes up a large portion of the public’s attention is fitness, and these are the… Continue reading 4 Common New Year’s Gym Resolutions Everyone Gives Up On (And How You Can Make Sure They Don’t)

As many of you know, IHRSA has been leading the way in the fitness industry for many years. Its mission is to grow, protect and promote the health and fitness industry and to provide its members with benefits to become more successful.  It is a clear, focus-driven mission that each of its members supports whole… Continue reading IHRSA’s Industry Partner Advisory Council Paves Way for Further Growth Within the Fitness Industry

Another year has come to an end and the fitness industry continues to show its post-pandemic strength! At ABC Fitness Solutions we’ve worked hard to simplify the business of fitness for you and have a positive impact on the industry. Our mission is to promote healthier lives through technology solutions that enable gym owners and… Continue reading 2022: Year in Review

What fitness business trends are the experts seeing in our industry post-COVID? This November, an expert panel of fitness industry all-stars came together for our 2022 State of the Industry webinar where we asked them that exact question. Watch the full webinar to hear their input, and read on where we’ve highlighted their responses below.… Continue reading Fitness Business Trends and Industry Shifts Post-COVID

IGNITE Insights | Check-In Analysis and Class Utilization Reports Whether it is a small or a large facility, running and growing a club can get challenging when your decisions are not backed by data-driven initiatives. Part of ABC IGNITE, Insights Analyze offers more than 35 ready-to-use dashboards, reports, and ad-hoc reporting options that address your… Continue reading IGNITE Insights – Check-In Analysis and Class Utilization Reports

Our CEO, Bill Davis, shares his thoughts on the importance of clubs prioritizing whole person wellness in honor of Mental Health Day 2022.