Ebooks and Articles

E-books

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Understanding the Gen Z Demographic for Fitness Businesses

March 3, 2025

Wellness Watch: ABC Fitness Insights Report

February 18, 2025

Wellness Watch Report LATAM 2024

December 3, 2024

Wellness Watch Report Fall 2024

September 16, 2024

Wellness Watch Report Q1 2024

May 21, 2024

January 2024 Innovation Report: Active Consumer Study Insights & Findings

March 14, 2024

Choosing the Right Gym Management Software: 7 Essential Questions

January 31, 2024

10 Unexpected Insights Into Gen Z

November 30, 2023

Crack the Code: Member Experience for Gym Retention

October 16, 2023

Crack the Code: Operational Efficiency for Your Gym Business

September 29, 2023

Crack the Code: Drive Sales and Revenue at Your Gym

September 12, 2023

The Wellness Journey: A Shift to Well-Being

August 22, 2023

The Gen Z Fitness Consumer

May 5, 2023

Recession Proof Your Fitness Business

April 5, 2023

Get Shredded, Get Wedded.

March 30, 2023

5 Strategies for Gym Lead Generation

February 8, 2023

Gym Member Retention Strategies to Keep Your Members

January 19, 2023

Fitness Industry Trends and Insights for 2023

October 24, 2022

Free Fitness Marketing Strategies for the Holidays

October 19, 2022

What Members Want: The Data Behind Member Motivation

August 18, 2022

How to Optimize Personalization Using Fitness Personas

July 6, 2022

Essential Gym KPIs to Measure Success

May 19, 2022

How Vent Fitness Fueled Growth with ABC Ignite

February 22, 2022

New Gym Member Onboarding Guide

January 26, 2022

Black Friday & Cyber Monday Gym Marketing Guide

November 8, 2021

Motivations of The Next Fitness Consumer

October 20, 2021

The Next Big-Box Gym Consumer

August 25, 2021

10 Summer Activations to Grow Gym Membership at Your Club

July 14, 2021

CRM & Lead Management Fundamentals for Gyms

April 22, 2021

Conversion Calendar

February 10, 2021

17 Email and SMS Templates for Your Gym

October 14, 2020