By: Jim Thomas As a club owner, other than paying your people, your number one job is to be sure you’re driving guest traffic into your gym. In other words, you need to be sure the door is swinging, the phone is ringing and the email is dinging. Far too many clubs give up when… Continue reading Is Your Gym The Best Kept Secret in Town?
Author: Gabriel Motta
What’s Measured Gets Improved
By: Melissa Knowles During a call with a colleague last week, the subject of business measures came up. He was lamenting on the challenge of getting his clients to measure the success of their sales systems beyond the number of PT packages they sell each month. He mentioned that a typical response to the question,… Continue reading What’s Measured Gets Improved
July Hot! Hot! Hot! Key Tag promotion!
By: Mary Craig Club Marketing has a deal that’s Hot! Hot! Hot! Key tag shipping is FREE! For the month of July with any key tag order, shipping is FREE. Hey, if you don’t order key tags from us, make the switch now and we will waive our one-time set-up fee too! That’s Right, an… Continue reading July Hot! Hot! Hot! Key Tag promotion!
Choosing the Right Gym for You
So you’ve decided to join a gym, now what? The most important thing to know before joining a gym is your budget. Have a plan of how much per month or per year that you can spend on a gym membership. Most gyms have several different membership plans, so you can find one that suits… Continue reading Choosing the Right Gym for You
Data Integrity
Is your club management software taking care of your data the way it should be? It is important to have quality data in your gym for accurate reporting to keep your gym growing. If you are in the process of opening a new club, or if you are ready for a change within your current… Continue reading Data Integrity
Who has time for sleep anyways?
A typical day at work: all your coworkers walk in with their to-go cups of coffee. When they finish that cup, they head straight to the break room to make another pot of coffee. Some people drink coffee because of its taste, but most will say they drink coffee for the caffeine. So, why do… Continue reading Who has time for sleep anyways?
Show me the money!
By: Mary Craig Many clubs have a turnover rate of 15-20% per year or higher. People leave because they lose interest, they have health or financial problems, they move away, or because they are no longer being served by the club and what it has to offer. Some clubs lose people because they cannot get… Continue reading Show me the money!
Netpulse “Wearables” webcast recording
By: Netpulse During this timely webinar on wearables, John (CO-CEO of Netpulse), gave a fantastic overview of the landscape of wearables opportunities for clubs, specific examples of how clubs use wearables, as well as some actionable steps on how to “get on the grid” (if you don’t know what that means, make sure to watch… Continue reading Netpulse “Wearables” webcast recording
Are You Just Getting Started in Gym Sales? Are You a Veteran in a Slump?
By: Jim Thomas I see too many new hires get started in this business with no real game plan on how to begin. I see too many gym salespeople who have been doing this for quite some time that have become stagnate. Owners get frustrated and so do salespeople. In most cases it has nothing… Continue reading Are You Just Getting Started in Gym Sales? Are You a Veteran in a Slump?