It’s possible that your business could encounter a system failure at some point. Whether it’s due to a natural disaster such as tornadoes and earthquakes, or a dreaded IT bug, having a disaster recovery plan is imperative. What is disaster recovery as it relates to gym software? A disaster recovery plan (DRP) is a process… Continue reading The Importance of a Disaster Recovery Plan
Year: 2016
A Simple Approach to Membership Sales Training
By: Jim Thomas The biggest mistake we see over and over with sales training is that it’s done just every so often like every 30 days or longer. Gym owners get so busy putting out fires and handling operational issues that sales training gets pushed down the priority list until it becomes an emergency. Any… Continue reading A Simple Approach to Membership Sales Training
5 Benefits of Joining a Gym
By: Ali Adcock It all starts with a goal. Whether it’s to lose weight, become more active, join group fitness classes, improve flexibility, or even finish a 5k, everyone has at least one goal in mind when joining a gym. Though there are some who may take a little more convincing and motivation, that’s why… Continue reading 5 Benefits of Joining a Gym
How to Retain Members
You’ve turned your prospect into a member, but now how do you retain that member for months or even years to come? Simply put, customer service and experience. By providing a one of a kind experience to your members and excellent customer service, you’ll excel at retaining members. Let’s take a look into the types… Continue reading How to Retain Members
Healthy Pre- and Post-Workout Snacks
By: Ali Adcock You’ve finally committed to the gym and have your weekly routine down, that’s the first step! Now you’re looking for some healthy workout snacks to fuel your muscles. We’ve compiled a list of some great pre- and post-workout snacks boost your energy and repair your muscles. Some form of protein is… Continue reading Healthy Pre- and Post-Workout Snacks
Increasing Brand Recognition
By: Matthew Black, Ink Custom Tees What if you could increase your brand recognition, create conversation about your club through people you never met, and meet your marketing goals without losing a dime on your budget? Well, other clubs are, and their secret sauce consists of 2 key ingredients – High Quality Apparel and Great… Continue reading Increasing Brand Recognition
Growing a Successful Gym in the Fitness Industry Requires Consistency in Marketing
By: Jim Thomas The biggest problem your gym has is obscurity. No one knows who you are and those that do don’t have you at top of mind. Job one is to be sure the door is swinging, the phone is ringing and the email is dinging. Most gym owners know the importance of marketing… Continue reading Growing a Successful Gym in the Fitness Industry Requires Consistency in Marketing
Pellegrino Departs ABC Financial
Little Rock, AR, (April 6, 2016) – Senior Vice President of Client Management, Sal Pellegrino, has departed ABC Financial. Pellegrino was based in Raleigh, North Carolina. Pellegrino was charged with direct lead of client management teams across the country. Previously, Pellegrino worked in the commercial fitness equipment sales for more than 30 years. “My… Continue reading Pellegrino Departs ABC Financial
How to Utilize Social Media for Your Business
By: Ali Adcock Social media has become increasingly popular in the last 10 years. While some may view social media as a hobby, nowadays it’s actually crucial for businesses to have a social presence. Everyone uses social media differently depending on your business, but is your social media strategy working for you? Some businesses use… Continue reading How to Utilize Social Media for Your Business