Are you winning with your gym’s social media? Are you keeping score? As a gym owner, social media can be a powerful tool to promote your business, connect with your members, and attract new leads. But only if you give yourself a fighting chance by adopting some basic best practices and fundamentals. None of this… Continue reading Gym Owner’s Best Practices for Social Media
An Exciting New Look and Unrivaled Market Approach
Every year, I look forward to IHRSA! It is always a great opportunity to meet up with customers, see friendly industry faces, and catch up on opportunities and trends impacting club operators. This year, I am doubly excited as ABC Fitness can share something we have been working on for the past few years that… Continue reading An Exciting New Look and Unrivaled Market Approach
ABC Fitness Reveals an Exciting New Look and Unrivalled Market Approach at IHRSA
LITTLE ROCK, AR & IHRSA SAN DIEGO, CA – (20 MARCH 2022), Today, ABC Fitness unveiled a new corporate identity and details of its strategic plans to deliver tailored services to all segments of the fitness market in a move that cements its position as the fitness industry’s leading technology and related services provider. Outlining… Continue reading ABC Fitness Reveals an Exciting New Look and Unrivalled Market Approach at IHRSA
ABC Fitness Solutions Announces Technology Agreement Extension with Planet Fitness
Little Rock, Arkansas, March 16, 2023 – ABC Fitness Solutions, LLC (ABC), the leading provider of club management technology and related services for the fitness industry, today announced it has reached a new four-year agreement with Planet Fitness, Inc. (NYSE: PLNT) one of the largest and fastest-growing franchisors and operators of fitness centers with more… Continue reading ABC Fitness Solutions Announces Technology Agreement Extension with Planet Fitness
Collections Made Easy for Delinquent Membership Dues
It’s never easy to talk about money. As a club owner, you can anticipate anywhere from 5% to 25% of your term and month-to-month agreements going past due. The longer they stay past due, the harder it will be to collect. Best-in-class clubs get their delinquency rates to below 5% and you can as… Continue reading Collections Made Easy for Delinquent Membership Dues
Engage Now: Maximizing Retention for Your Most Profitable Year
We all know it’s cheaper to keep a member than to try and get a new one. In short, it’s good for your business’s profitability to have your members return each month. And, as consumer expectations shift, it’s more important than ever that your gym develops a strategy that ensures your new members stick with… Continue reading Engage Now: Maximizing Retention for Your Most Profitable Year
Using Data to Track Your Gym’s Marketing Efforts
As a gym owner, you know that effective marketing is critical for the success of your business. But how do you tell if your marketing efforts are working? The answer is data. By tracking and analyzing everything you can, you gain regular insights into the performance of your marketing campaigns. These insights allow you to… Continue reading Using Data to Track Your Gym’s Marketing Efforts
Improve Member Experiences with IGNITE Engagement
IGNITE Engagement has released new features that make it easier for your members to manage their accounts and for you and your staff to connect more with members. Let’s take a closer look! Appointment Booking Members can book appointments entirely within your club branded app if they have sufficient session credits. Empower your members to… Continue reading Improve Member Experiences with IGNITE Engagement
Get in Sync with Your Gym’s Sales Team
Building Morale, Spotting Slumps & Making Money Closing a sale is not the easiest part of business for any company but is a vital function and the lifeblood of your club’s success. In the fitness industry, we tend to focus most of our energy on attracting, maintaining, and motivating members. To do this well, we also… Continue reading Get in Sync with Your Gym’s Sales Team