Stop the Back-to-School Churn Cliff
August 26, 10 am PT/1 pm ET
The back-to-school stretch is one of the busiest times of the year for your members. Schedules fill up, family routines shift, and the workouts that felt automatic in the summer suddenly compete with school runs, homework, and packed evenings. For studio and gym owners, that pressure often shows up as quieter classes, slower rebookings, and members who drift before they ever decide to leave.
In this practical playbook, you’ll learn:
- Why the start of the school year quietly pulls members away, and how to see it coming
- How to re-engage busy members with outreach that feels helpful, not pushy
- Practical ways to keep members connected outside the studio or gym, from at-home challenges to community touchpoints
- How to build a short, seasonal engagement plan your team can actually run
You’ll leave with a simple, repeatable plan you can put into motion immediately to keep members engaged.
Date:
August 26, 2026
Time:
11:00 am CDT