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UPCOMING
Make More from Pilates: Glofox and Your Reformer
11:00 AM PT | 2 PM ET
November 12, 2026
2:00PM ET | 11:00AM PST
Why watch this webinar?
Reformers often sit idle outside peak class times, and fixed schedules cap what that equipment can earn. Join ABC Fitness and Your Reformer to see how connecting Glofox and Your Reformer turns off-peak capacity into a second revenue stream: on-demand reformer access that sits alongside memberships. We’ll cover the integration live, from setup to booking to revenue reporting, and show how studios and gyms of any size can grow revenue without adding staff.
Here's what you'll take away:
- See the Glofox and Your Reformer integration live, from setup to member booking to reporting.
- Learn how to monetize off-hours reformer time, from early mornings to late evenings.
- Get pricing and packaging ideas you can test, including drop-ins, bundles, and membership add-ons.
- Hear how connected systems drive revenue growth, with a live Q&A.
Why join live
Real benchmarks
Churn + LTV data from thousands of gyms.
Live Q&A
Bring your numbers, get answers.
Your speakers
Ben Stallworthy
CEO and Co-Founder of Your Reformer
Ben Stallworthy
CEO and Co-Founder of Your Reformer
Ben Stallworthy is the CEO and Co-Founder of Your Reformer, the fastest-growing reformer Pilates brand globally, servicing boutique studios and some of the world’s largest health club chains.
At just 22, Ben purchased a struggling gym in Melbourne’s east and grew it into Pinnacle Health Clubs, a successful multi-site business. By integrating reformer Pilates into the clubs, he attracted a new demographic, increased member yield, and drove significant profit growth. Following a successful exit from Pinnacle, Ben co-founded Your Reformer with a mission to make reformer Pilates more accessible at home, in studios, and inside large-scale fitness operations. Today, studios leverage Your Reformer’s digital innovation and premium equipment to unlock new revenue streams and deliver a modern Pilates experience at scale.
Mohammed (Mo) Iqbal
Chief Strategy Officer, ABC Fitness
Mohammed (Mo) Iqbal
Chief Strategy Officer, ABC Fitness
Mohammed (Mo) Iqbal is the Chief Strategy Officer at ABC Fitness, where he is responsible for building a value-added consulting business, expanding and refining the company’s strategic partnership program, and identifying strategic acquisitions that enhance ABC Fitness’ capabilities to deliver on its mission of turning fitness visions into seamless reality.
Prior to joining ABC Fitness, Mo founded SweatWorks, the leading digital agency in wellness design and technology. Since founding the company in 2012, he has driven innovation in artificial intelligence, hardware, software, wearables, and apps to make wellness more engaging, beautiful, and accessible.
A recognized leader in the wellness industry, Mo is a sought-after speaker at global events and conferences. He serves as a board member and advisor to several organizations in the space and contributes to government initiatives, including the White House Council for Health, Hunger, and Nutrition. He also co-hosts LIFTS, one of the most downloaded B2B podcasts in the industry.
Mo’s insights and expertise have been featured in Men’s Health, Inc., Well + Good, Time, Fitt, LinkedIn, and The Washington Post.
Mo lives in Arlington, VA, with his wife and three children.
Angharad Saynor
ABC Glofox – APAC Marketing Director
Angharad Saynor is an experienced marketing leader with a background spanning fitness franchising and SaaS. She specialises in helping fitness businesses align marketing with technology to attract, convert, and retain members in an increasingly digital market. With a focus on brand strategy, lead generation, and customer engagement, Angharad helps studio owners turn marketing into a powerful growth engine. Her work bridges the gap between product, tech, and operations’ ensuring that marketing efforts don’t just look good but integrate seamlessly across the member journey. Having worked across both B2B and B2C fitness businesses, she brings a unique perspective on how connected systems can elevate the entire gym experience.
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