Podcast Episode: Frank Nash – Advice from the Social Media Guru of Fitness
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Frank Nash is the owner of Stronger Personal Training and co-Founder of the Secret Trainer Society. He is an international speaker, consults and works with gyms all over the globe, and is also a best-selling author. He always brings a fresh and authentic perspective to the fitness industry, and is also a brand guru when it comes to fitness brands.
In Frank’s fitness business, he sees the gym as a place for creating community and family. He shares more about how he grew his gym from its humble beginnings in 2002 to the power-packed Stronger Personal Training brand today. Frank also reveals how he built up a reputation for being a social media guru in the industry, his strategy for building a sense of community among his gym members, and reveals his secrets for making an impact on social media. Tune in to find out more!
Powerful Quote:
“People want to spend money with people they like, and they relate to. You can’t be boring! You have to be brave and do something different.”
Highlighted key topics discussed:
Frank Nash talks about his journey in the fitness industry and where he draws his inspiration from. [6:00] Frank talks about the brand journey of Stronger Personal Training from its humble beginnings to where it is today. [11:10] Frank shares some of his tactics to deliver a sense of community to the modern fitness consumer. [15:00] Frank explains how he built his reputation as the social media guru in the fitness industry [18:39] Frank’s recommendations for people to find their inner cool. [20:14] Frank shares how he uses social media tactically. [22:47] What inspired Frank to create the Secret Trainer Society. [25:02] Where Frank sees the fitness industry going in the future. [26:26] Frank shares his advice for trainers or club owners to stop doing and / or start doing right now.
Resources:
Stronger Personal Training on Instagram
Stronger Personal Training on Facebook
Also listen on:
Google Play | Itunes | Android
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