ABC Financial and Reunify Announce Vendor Relationship

January 12, 2018


LITTLE ROCK, AR., (January 12, 2018) ‚Äď ABC Financial (ABC), the leading software and payment processing provider to the health and fitness industry, announced their preferred partnership with Reunify.


Reunify is a SaaS provider focusing on delivering AI-powered technology solutions for the health and fitness industry to improve retention, Net Promoter Scoring and upsell of ancillary services. Reunify’s solution scores individual members for: risk-level, value, share of wallet, and the likelihood that members will purchase additional services and much more.  The software also monitors staff performance, KPI’s, and produces numerous intuitive reports to provide powerful insights into their activity.


‚ÄúReunify is a must have member-data collection tool for all fitness centers,‚ÄĚ stated Kelly Card, SVP of Partner Relations for ABC Financial.¬† ‚ÄúLike ABC Financial, Reunify understands it is more cost effective to save a current customer than recruit a new one. With the help of Reunify and their unique approach to understanding member behaviors and patterns, a club can recognize a member‚Äôs discomfort before it becomes a cause of distress for the member and the club. ‚Äú


Reunify FEEDBACK enables members to instantly communicate their sentiments directly with a club’s teams, providing valuable insights, so staff can address member concerns before they become issues.


‚ÄúReunify is excited to partner with ABC Financial, a true leader in advancing technology solutions, as well as supporting some of the best brands in the health and fitness space.¬† Our integration to DataTrak allows ABC Financial clients to leverage Reunify‚Äôs state of the art AI-powered solutions without any heavy lifting by their internal IT teams,‚ÄĚ said Alex Buffington, VP of Sales for Reunify.

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About Reunify

Reunify provides AI powered solutions to the health and fitness industry.  With over a decade of research and development, led by their nationally award winning scientists, Reunify has created dozens of AI powered predictive algorithms. Their product line includes Reunify RETENTION, Reunify UP-SELL, Reunify FEEDBACK and Reunify BI which directly enhance various aspects of club operations.  To date, Reunify has scored individual members over 400 million times and counting, helping to increase revenue and retention.  You can visit them at:
Reunify is backed by a prominent technology investment firm and is headquartered in Los Angeles, California.


About ABC Financial

Launched in 1981, ABC Financial has revolutionized software and payment processing for the health and fitness industry.   Headquartered in the Little Rock, Ark. area, ABC Financial serves approximately 6,700 clubs throughout the United States, Canada, Puerto Rico, Mexico and Europe. The company’s innovative club management software, DataTrak, is the most complete web-based software in the health and fitness industry.  Text DataTrak to 87365 to receive additional information about ABC Financial’s club management software.