Growth Playbook: How FreshFHIIT Turns Leads into Loyal Members
Join us for an exclusive webinar featuring Colin Cannella, Founder & Owner of FreshFHIIT in Hamilton, ON — a boutique gym that’s built a thriving membership base almost entirely through organic growth and a relentlessly structured lead and retention system.
Colin will walk us through exactly how he converts more trials, keeps members engaged, and scaled personal communication without adding headcount.
We’ll cover:
- How FreshFHIIT built a 50% trial-to-next-step conversion rate
- The automated messaging and task prompts keeping churn at half the industry average
- A live demo of XLerate — from lead intake through retention milestones
- Real stories from Colin on moments where automation made the difference
This is a live session with Q&A — bring your questions for Colin and the team.
Can’t make it? Register and we’ll send you the recording.
Date:
May 21, 2026
Time:
11:00 am CDT