The Connected Fitness Operator: Why the Next Decade Belongs to Connected Member Ecosystems

Your members' fitness lives no longer live inside your four walls — they're moving between your club, home workouts, wearables, and digital platforms every single week. Experts from ABC Fitness and Les Mills break down why competing on location and price alone is no longer enough, and shows how the operators pulling ahead are building connected ecosystems that turn fragmented member journeys into lasting loyalty.

Backed by fresh 2026 European fitness market data, it's the strategic playbook for leaders ready to move first.

You'll learn:

• Why the European fitness market's growth is consolidating around operators with the systems to scale — not just ambition
• How to close the gaps in your member journey that quietly drive churn, long before a cancellation ever happens
• Why instructor-led group fitness is one of the most powerful (and underused) retention levers available, and the 8 operational moves top clubs use to capture it
• Where AI genuinely helps your team versus where members still demand a human touch