Learn more about our exciting new look and unrivaled approach to the market revealed at IHRSA.

Delivering the Total Fitness Experience

Using technology to enable member centricity and hybridization

Leading the Way

As members seek a more holistic and personalized experience, clubs will need to embrace a growth mindset and think about how to bring capabilities and technology together to create a total fitness experience.

Our Chief Engagement Officer, Kelly Card, is joined by Amanda Tikalsky from Wisconsin Athletic Club and Ryan Utsman from UFC GYM to hear how they’ve led the way in delivering member centricity and hybridization to create a premium brand experience.